ALFA Senior Living Executive Conference

Senior living writer Steve Moran shares lessons learned on his tour of senior living communities around the country. By the end of 2014, Moran had visited close to 40 communities and says a few visits have been “amazingly wonderful” while some have been “alarmingly terrible.” This session will look at six solid lessons Moran learned from his tours that he will share to help communities engage with each visitor, translating into higher occupancies, waiting lists, happier residents, and team members. Participants will get a better understanding of common failures and successes that take place in first impression situations, and simple lessons communities can implement that will make a spectacular impression to first time visitors.